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2016 Mobile Ad Summit
Friday
, 
September 
27
 at 
7:00pm
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Umrah-Perjalanan Suci

Friday
, 
September 
27
 at 
7:00pm
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Umrah-Perjalanan Suci

Umrah berasal dari bahasa Arab dan merupakan ziarah yang dilakukan oleh umat Islam ke Mekah yang terletak di Arab Saudi. Itu bisa dilakukan kapan saja sepanjang tahun. Selama Umrah Haji Furoda 2023 melakukan sejumlah tindakan ritual. Tindakan ini berdiri untuk beberapa tonggak dalam kehidupan Ibrahim (Abraham) dan istri keduanya Hajar. Melalui tindakan ini para peziarah juga menunjukkan persahabatan dengan umat Islam di seluruh dunia. Peziarah melakukan tawaf di mana peziarah bergerak di sekitar Ka'bah tujuh kali dalam arah yang bijaksana anti jam. Tindakan iman berikutnya yang dilakukan oleh peziarah adalah 'sai'.


Dalam ritual ini, para peziarah berjalan cepat di antara bukit Safa dan Marwah. Melalui ritual ini para peziarah mengingat Perburuan Hajar yang bermasalah untuk mendapatkan air di padang pasir. Bayi Ishamel yang bersamanya menangis dan kakinya menyentuh tanah. Air keluar dari tanah. Inilah yang dikenal oleh umat Islam saat ini sebagai sumur Zamzam. Ritual ketiga yang dilakukan peziarah adalah halq atau taqsir. Ketika seorang peziarah melakukan halq, dia mencukur rambutnya sepenuhnya. Wanita memotong sebagian kecil rambut mereka. Taqsir adalah ritual di mana rambut hanya dipersingkat.


Ada dua jenis Umrah. Umrat al tammatu adalah Umrah yang dilakukan bersama dengan Haji. Al-umrat Al mufradah adalah jenis Umrah yang dilakukan secara mandiri. Ketika seorang peziarah akan melakukan Umrah, sebelum memasuki kota suci yaitu Mekah, peziarah harus dalam keadaan suci. Keadaan ini disebut Ihram. Peziarah harus memasuki tempat suci atau al Masjid Al Haram. Dia harus mencoba untuk meletakkan kaki kanan terlebih dahulu. Menempatkan kaki kanan terlebih dahulu lebih disukai.


Peziarah membacakan doa yang dikenal sebagai Talbiyah. "Di sinilah aku ya Allah, (dalam menanggapi panggilan Anda), di sinilah aku. Ini Aku, Kamu tidak punya pasangan, ini aku. Sesungguhnya segala puji, rahmat dan kedaulatan adalah milik Anda. Anda tidak memiliki mitra."Ketika peziarah melihat Ka'bah, ia harus berdiri ke satu sisi dan mengatakan "Allahu Akbar" tiga kali dan" La ilaha illa'llah " tiga kali. Kemudian peziarah menawarkan doa kepada Allah setelah menawarkan Nabi salawat yang merupakan berkah. Umrah adalah ritual yang sangat tua dan telah dilakukan sejak awal Islam. Umrah yang dilakukan selama bulan Ramadhan dianggap sama dengan Haji.

Speakers

Jerry Zen

CEO, 3DAYS

Zen is a pioneer in the field of mobile advertising. 3DAYS is the 5th company that has achieved a Fortune 500 ranking under his guidance.

Kate Welsh

VP of Sales, 3DAYS

With a decade of leadership experience at 3DAYS, Welsh oversees sales, operations, growth initiatives and strategic alliances.

Sarah Chen

CEO, AdTank

Chen is founder and CEO of AdTank, a digital advertising think tank that partners with brands to unlock consumer markets through marketing.

Jenny Grace

Founder, Target Tween

Target Tween specializes in trend forecasting and marketing strategies for the tween and teen demographics.

Forest Bello

VP, Digital Media, Clicker

As VP of Digital Media at Clicker, Bello crafts innovative and creative solutions for the digital space, specializing in minority consumers.

Amit Sands

Digital Director, Power Haus

Sands heads up a world-class team of 120, and leads digital capability and integration for a suite of 50+ corporate clients.

Vee Nguyen

Editor, Ad Market Magazine

Nguyen covers mobile news and trends for Ad Market Magazine. Her work has also appeared in The New York Times, and Wired.com.

Charlie Gaudenzi

Mobile Analyst, Mobile Arts

Mobile Arts conducts quantitative and qualitative research on mobile habits, market trends, and user needs across the globe.

Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails


The 2016 Mobile Ad Summit will take place in the Penthouse suite of The Georgia Center Hotel, which is conveniently located in the heart of Atlanta. Sign in at the registration desk and head up to the top floor.

About our partners

The Georgia Center Hotel has proudly served Atlanta's corporate needs for over 25 years. With 10 ballrooms, an expansive media center, multi-media technology and an in-house production staff, The Georgia Center excels in creating memorable special events. 

The Peach Tree is renowned for its healthy preperations of decadent Southern classics. Winner of two Eat Up Awards and a leader in farm-to-table cuisine, The Peach Tree offers casual-chic dining in the heart of Atlanta.

About 3DAYS

A Fortune 500 company, 3DAYS sets the platinum standard for engaging, media-rich mobile ads. With award-winning campaigns in video, interactive and animated content and partnerships with top-tier creative agencies across the globe, 3DAYS dominates the mobile ad solutions field and delivers effective, cost-effective solutions.

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